Netwave Booster

Assign a real salesperson to each visitor

Netwave Booster is the module dedicated to on-site product recommendations, cross selling and up-selling.

Just like a salesperson in a shop, Netwave Booster understands and recognises each of your visitors. It identifies their expectations, their psychology and their purchasing behaviour, acting in real-time throughout their visit.
It then advises them by applying your commercial strategy (sales/advisory, cross selling, up selling, etc.) in real-time for the duration of their visit. 
Finally, each of your visitors will be given completely personalised advice, increasing your sales revenue per visit and improving customer satisfaction.

What is Netwave Booster’s role ?

 

For each visitor, Netwave Booster highlights :

- The products that are most likely to increase the chances of a visitor’s based on his situation (expectations, behaviour, deterrents, motivation, etc.) and your strategy, either in the same price range as the browsed product (product recommendation) or X to Y% more expensive than the product being considered (up-selling).
- Complementary products with the most potential for purchase in addition to a main purchase cross-selling.

Therefore, each visitor will be presented with a different message - the message most likely to win their engagement.

What are Netwave Booster's tasks ?

 

1. It identifies each visitor’s situation (expectations, behaviour, deterrents, motivation, etc.),
2. It instantly determines which selection of products is more likely to nudge the visitor to purchase, based on the internet users that most resemble them,
3. It filters this selection based on your commercial strategy,
4. It publishes this selection during the browsing experience in real-time, with no human intervention.

Visitor knowledge

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Netwave micro-segments, in real-time, and re-updates with every click 24 hours per day, 7 days per week. It identifies up to 16,000 situations (dynamic micro-segments) having a statistical value  with every 1,000,000 visits, by studying more than 600 data points.


Relevant interactions

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Netwave auto-generates personalisation rules based on your commercial strategy and your visitor's situation. This allows you to have complete control by the AI, manual rules or a mixture of the two. Netwave analyses and makes a recommendation within 45ms, and then generates thousands of personalisation rules.

  Security and serenity

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Netwave obtained a grade A in the SSLLLABS/Qualys classification for their infrastructure and their back office, archiving configurations and offering One-click return, review and A/B test functions, etc. Netwave manages around 4.15 million visits, 38.8 million web services and 25.4 million recommendations in just one single day.

     Data White Box     

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All data used by our processor is visible in our back office and is exportable to your data mart, linked with our recommendations. 

200 markers exploiting 600 data points are at your disposal in order to better understand each of your visitors