What is Netwave Driver’s role ?
- Enables you to reduce the time your marketers spend assessing how effective your on-site campaigns and content are in boosting engagement and conversion,
- Ensures that the banner or content with the best potential for engagement and conversion is displayed to each visitor.
What are Netwave Driver’s tasks ?
1. It identifies each visitor’s situation,
2. It instantly determines the promotional banner(s), content or services that appear to be most effective, based on the chosen criteria (ex: sales revenue/clicks/margin) and the internet user’s situation,
3. It publishes the banner(s) whilst the visitor browses in real-time, with no human intervention.